News

Google rates Internet providers’ streaming quality

Google rates Internet providers’ streaming quality

RATING THE ISPs:A link to the website appears when videos on Google's streaming service, YouTube, are slow to buffer. The website quietly launched in May, but recently drew growing publicity. Photo: Associated Press

By Marina Lopes

WASHINGTON (Reuters) – Google Inc is rating Internet service providers’ video streaming quality on a new website, the latest development in the fight between broadband providers and content companies over who is to blame for slow streaming speeds.

A link to the website appears when videos on Google’s streaming service, YouTube, are slow to buffer. The website quietly launched in May, but recently drew growing publicity.

“There are many factors that influence your video streaming quality, including your choice of Internet Service Provider (ISP). Learn how your ISP performs and understand your options,” the website reads.

Google rates the Internet service providers based on how quickly billions of hours of YouTube videos watched every month load over 30 days and divides those results by provider and location to determine the quality of performance viewers get 90 percent of the time, the company said.

The website is intended to inform customers who want to view video in high-definition how best to do it, Matt McLernon, a YouTube spokesman said.

“We are just basically providing information, not trying to tell people to change their behavior or do anything different,” said McLernon.

Customers can compare the performance of various Internet service providers in their area through the website.

Google is not the first content company to send messages directly to consumers about their Internet service providers. In June, Netflix Inc sent its customers messages that Verizon Inc and other Internet providers were to blame for slow speeds.

Last month, the U.S. Federal Communications Commission announced it would investigate agreements between Internet service providers and content companies to determine whether they are causing slow speeds.

Netflix has been calling on the FCC to do away with fees content companies pay to Internet service providers for smooth delivery of their services to consumers.

The FCC is expected to consider that idea as it seeks public comment on recently proposed Internet traffic, or “net neutrality,” rules that suggest content companies should be allowed to strike “commercially reasonable” deals with broadband providers to give priority to their traffic.

(Reporting by Marina Lopes; Editing by Jonathan Oatis)

Recent Headlines

in Entertainment

Today in entertainment history: Oct. 22

Fresh
beachboys2

A look back at the Hollywood headlines that went down in history.

in Sports

World Series: Bumgarner, Pence lead Giants over Royals in Game 1

Fresh
San Francisco Giants starting pitcher Madison Bumgarner talks to the media before baseball practice Monday, Oct. 20, 2014, in Kansas City, Mo. The Kansas City Royals will host the San Francisco Giants in Game 1 of the World Series on Oct. 21.

The San Francisco Giants beat the Kansas City Royals 7-1 in Tuesday night's World Series opener.

in Sports

AP sources: Rice’s appeal hearing set for Nov. 5-6

Photo: Associated Press

Two people familiar with the situation say a hearing on Ray Rice's appeal of his indefinite suspension will be held Nov. 5 and 6.

in Sports

Cowboys release Michael Sam from practice squad

Dallas Cowboys Michael Sam walks on the field before the first half of an NFL football game against the San Francisco 49ers, Sunday, Sept. 7, 2014, in Arlington, Texas.

The Dallas Cowboys have released Michael Sam from the practice squad, another setback as the NFL's first openly gay player .

in Sports

Durant struggling to deal with injury

Oklahoma City Thunder forward Kevin Durant answers questions at a news conference in Oklahoma City, Tuesday, Oct. 21, 2014. Durant said he’s been antsy since finding out he will miss the early part of the season with a Jones fracture in his right foot. The reigning NBA MVP spoke to the media Tuesday morning for the first time since the injury.

Thunder forward Kevin Durant says he has been antsy since finding out he will miss the early part of the season with a broken bone in his right foot.

Bellingham Traffic